The Elite Recruiter Podcast

The Hidden Operating System Behind Every High-Performing Recruiting Firm with Kelsey Boyd

Nov 17, 2025
Kelsey Boyd is a transformational operator who specializes in guiding staffing and recruiting firms through digital transformations. In this conversation, she reveals how to shift from chaos to structured success by implementing operating systems like EOS. Kelsey shares her experience in rebranding multi-brand firms for efficiency and the importance of clear frameworks for accountability. She provides actionable advice on identifying key performance indicators and maintaining consistent organizational cadence, emphasizing the need for adaptability in recruiting.
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ANECDOTE

From Rebrand To Full Transformation

  • Kelsey led a rebrand that consolidated 32 separate brands into one modern umbrella brand to improve marketing effectiveness.
  • That project expanded into a multi-year overhaul of website, job board, CRM, ATS, and the firm's operating model.
ADVICE

Phase Your EOS Rollout

  • Start EOS implementation with your leadership team and phase it out to management then the whole organization to allow ideas to marinate.
  • Expect implementation to take time and deliberately introduce tools in layers instead of all at once.
INSIGHT

Operating Systems Create Shared Cadence

  • An operating system is a framework that creates structure, cadence, and a shared language for your business.
  • EOS and similar models give accessible tools for meetings, scorecards, and people alignment that translate well to SMB recruiting firms.
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