Starter Story

The Solopreneur: He Makes $1.7M With 0 Employees | Starter Story

12 snips
Oct 2, 2025
Justin Welsh, a solopreneur who rakes in $1.7 million annually, shares his inspiring journey from the corporate grind to thriving on his own. He reveals his revenue streams through online courses and copywriting. Listeners learn about his effective content strategy and tools he swears by to maintain efficiency. Justin dives into his daily routine and offers invaluable tips for budding solopreneurs, emphasizing creativity and social media engagement. Get ready for practical advice that can kickstart your own solo venture!
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INSIGHT

Portfolio Of Knowledge Products

  • Justin Welsh bundles multiple knowledge products to form a portfolio business that scales revenue without headcount.
  • He calls himself a 'knowledge entrepreneur' and monetizes courses, newsletter sponsorships, and a subscription email.
ADVICE

Show Up Daily And Systemize

  • Show up daily on social media and write consistently about a topic you care about to build an audience.
  • Use publishing tools and organization systems to maintain predictable output and scale reach.
ANECDOTE

Burnout Triggered His Career Pivot

  • Justin left a high-pressure tech career after a severe panic attack convinced him to stop.
  • That breakdown pushed him to start building an independent business on social media instead of returning to corporate life.
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