Choose to be Curious Ep. #59: The Craft of Creativity with Matt Cronin
Jul 23, 2018
Matt Cronin, an associate professor at George Mason University and co-author of 'The Craft of Creativity,' discusses the interplay between creativity and curiosity. He debunks the myth that creativity is innate and emphasizes that it’s a skill built through practice. The conversation explores concepts like bricolage—using available resources for innovative solutions—and how a shift in mindset can transform monotonous tasks into learning opportunities. Cronin advocates for embracing uncertainty as a way to deepen curiosity and inspire creativity.
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Craft Versus Creativity
- Craft is a skill you know how to do consistently without changing perspective.
- Creativity requires changing perspective, reshaping assumptions and frameworks.
Squeegee Handle Insight
- Matt Cronin describes a practical eureka moment with the squeegee handle extension.
- It solved a common problem by simply changing perspective on the available tools.
Curiosity Powers Creativity
- Curiosity is a silent but essential driver in the creative process.
- Intrinsic motivation fuels curiosity, which powers creativity by encouraging deeper exploration.
