Matt Cronin

Matt Cronin, an associate professor at George Mason University and co-author of 'The Craft of Creativity,' discusses the interplay between creativity and curiosity. He debunks the myth that creativity is innate and emphasizes that it’s a skill built through practice. The conversation explores concepts like bricolage—using available resources for innovative solutions—and how a shift in mindset can transform monotonous tasks into learning opportunities. Cronin advocates for embracing uncertainty as a way to deepen curiosity and inspire creativity.