How I Built This with Guy Raz

How I Built Resilience: Live with Christina Tosi and Gary Erickson & Kit Crawford

May 7, 2020

Join Christina Tosi, the innovative founder of Milk Bar known for her delicious desserts, and Gary Erickson & Kit Crawford from Clif Bar, who are committed to social responsibility, as they discuss resilience in challenging times. Tosi shares her determination to deliver joy through baking despite setbacks. Meanwhile, Erickson and Crawford highlight their generous donations of Clif Bars to frontline workers during the pandemic, emphasizing community support and leadership. Together, they explore adaptability and the importance of morale in maintaining strong businesses.

29:38

Episode guests

Gary Erickson

Christina Tosi

AI Chapters

Episode notes

Intro

4min

Navigating Crisis with Community and Resilience

13min

Embracing Adversity and Cultivating Resilience

2min

Clif Bar's Community Support During Challenging Times

4min

Navigating Crisis: Leadership and Adaptation

11min

The Power of Collaboration in Leadership

3min

Since March, only five of Milk Bar's 18 locations have been up and running, but founder Christina Tosi tells Guy she is determined to bring the joy of baking to the doorsteps of family, friends, and healthcare workers. Gary Erickson and Kit Crawford have donated more than 3 million Clif Bars to doctors and nurses during the COVID-19 crisis. They tell Guy about the importance of morale when running an essential business during a pandemic. These conversations are excerpts from our How I Built Resilience series, where Guy talks online with founders and entrepreneurs about how they're navigating these turbulent times.

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