Nudge

How to give an election winning speech

Jul 8, 2024

Explore the tactics that election winners use in their speeches, such as repetition and linguistic devices. Learn how filler words impact speech clarity and how pauses can enhance persuasive delivery. Discover the secrets behind successful political speeches and how to apply them in your own public speaking.

25:01

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Quick takeaways

Repetition and novelty enhance speech persuasiveness and memorability.

Confidence in speech delivery and strategic pauses increase persuasiveness and message conveyance.

Deep dives

The Science Behind Attention and Persuasion in Speeches

Repetition, alliteration, and novelty play crucial roles in captivating audiences during speeches. Studies with mice and music demonstrate how habituation and dishabituation affect attention. Applying these findings to speeches like Obama's 'Yes, we can' and historical political speeches emphasizes the power of repetition for memorability and persuasion.

The Power of Confidence in Persuasion

01:26

Power of Repetition in Speeches

04:19

Intro

5min

The Impact of Repetition in Political Speeches

4min

Analyzing the Influence of Linguistic Devices in Speeches

5min

Impact of Filler Words on Speech Clarity

8min

Analyzing persuasive techniques in political speeches

3min

What do election winners have in common? What makes a speech more persuasive? Are there tactics that every politician follows? And can we use these same tactics in our day-to-day work? I’ve spent the past week listening to nothing but election winning speeches. Today, I share what makes an election winning speech.

Derek’s book Hit Makers: https://tinyurl.com/yeymzds8

Jonah’s book Magic Words: https://jonahberger.com/magic-words/

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