AI Built A Free Growth Tool For Zapier In Under 2 Hours with Christopher Miller: VP of Growth and AI at HubSpot(#168)

4 snips

Oct 26, 2023

Join Christopher Miller, VP of Growth and AI at HubSpot, as he unveils the game-changing impact of AI on product-led growth. He discusses how AI redefines freemium product development and enhances user onboarding by personalizing experiences. Christopher highlights the innovative features in a new tool for Zapier, like proactive user engagement. The conversation also touches on transforming user interaction with natural language processing and the shift towards voice commands, emphasizing the importance of timely adaptation for businesses.

Ask episode

AI Snips

Chapters

Transcript

Episode notes

INSIGHT

Product-Led Growth Defined

Product-led growth (PLG) connects customer usage to revenue through self-service.
Customers find value without extensive interaction with sales or support teams.

ADVICE

AI-Powered Product-Led Growth

Use AI to accelerate product-led growth strategies by enhancing freemium models, onboarding, and product recommendations.
Leverage AI's ability to streamline these processes and drive better results.

ANECDOTE

Zapier Freemium Tool Experiment

Kieran Flanagan used OpenAI to generate freemium tool ideas for Zapier, including a workflow sharing feature and an app connection checker.
The AI suggested a workflow sharing feature that Zapier had already tried, showcasing AI's ability to identify viable solutions.

Get the Snipd Podcast app to discover more snips from this episode

Get the app