The 'Just Get Started' Guide to AI in Sales

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Jan 20, 2025

Dive into the practical world of AI in sales! Discover how to generate targeted prospect lists, create engaging content, and prepare for sales calls using AI tools. The hosts compare AI to a knowledgeable friend, offering insight on how to approach these technologies effectively. They discuss varying levels of AI expertise among professionals and underscore the importance of personalized interactions with AI platforms. Whether you're curious or anxious about AI, this conversation equips you with actionable steps to enhance your sales strategy.

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ANECDOTE

Hardee's Sausage Biscuit

Bill Kasky shares a story about going to Hardee's for a sausage biscuit.
He arrived after breakfast hours and told the employee he would leave, which he immediately regretted saying.

ADVICE

Focus on One Platform

Choose one AI platform like ChatGPT or Claude and stick with it.
Avoid dabbling in too many different AI platforms initially.

ADVICE

Invest in Premium

Upgrade to the premium version of your chosen AI platform.
Committing money can increase your motivation to utilize the tool effectively.

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