The Mo Show

“One Nation, One Dream!” - Hammad Al-Balawi | A Mo Show Special | At The World Football Summit 2024

9 snips
Dec 9, 2024
Hammad Al-Balawi, head of the Saudi Arabia 2034 World Cup Bid Unit, discusses the thrilling lead-up to the FIFA World Cup announcement. He reflects on his team’s ambitious vision and the emotional journey behind the bid, emphasizing the importance of community and legacy. Al-Balawi shares insights into overcoming challenges in the high-stakes bidding process and showcases Saudi Arabia's initiatives to enhance football culture, including women's engagement. The conversation radiates excitement for the future and the transformative potential of hosting the World Cup.
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INSIGHT

Record-Breaking Bid Score

  • The bid book score of 419.8 is the highest ever submitted to FIFA, a result of meticulous planning and ambition.
  • Saudi Arabia's Vision 2030 played a crucial role in enabling this unprecedented achievement in the bid process.
ANECDOTE

Pride Fueled Bid Effort

  • Early in the bid process, the team focused on making Saudis proud rather than just meeting FIFA criteria.
  • Their ambition was to craft a bid book that would represent the hopes of 32 million people with great pride.
ADVICE

Inspire the Next Generation

  • The 2034 World Cup is about creating better futures for young Saudis and the next generations.
  • Embrace the opportunity to inspire youth by building a world-class football culture they can be proud of.
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