The Digiday Podcast Meta’s superintelligence, Amazon’s NYT deal, upfronts + publishers’ & IAB Tech Lab’s AI summit
Aug 5, 2025
Seb Joseph, the executive editor of news at Digiday, and Sara Guaglione, a senior media reporter, dive into Meta's ambitious superintelligence vision and discuss Amazon's hefty deal with The New York Times. They explore the ongoing TV upfront negotiations amid a shifting landscape in advertising and the role of AI in media. The duo emphasizes the need for publishers to unite against AI's influence, tackling issues around content control and compensation. Their insights showcase the evolving dynamics between traditional media and tech giants.
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Episode notes
Hosts Got Fooled By AI Bunnies
- Tim and Kamiko were fooled by a viral trampoline bunnies video that turned out to be AI-generated.
- The hosts used this personal example to show how convincing benign deepfakes can be.
Meta's Personal Superintelligence Vision
- Mark Zuckerberg published a short memo declaring Meta's goal: bring personal superintelligence to everyone.
- Meta envisions glasses-like devices as the interface for that personal AI experience.
NYT–Amazon Deal Isn't Transformative
- The Wall Street Journal reported Amazon pays The New York Times $20–25M a year to license its archive.
- That sum is small relative to both companies and won't sustain publishers alone against AI distribution.