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Meta’s superintelligence, Amazon’s NYT deal, upfronts + publishers’ & IAB Tech Lab’s AI summit

The Digiday Podcast

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AI Investments and Upfront Negotiations

This chapter explores the impact of AI investments by tech giants and the current state of upfront advertising negotiations among major television networks. It discusses the challenges faced by networks like Disney and Fox in securing ad commitments amidst economic uncertainties and a shifting landscape in live sports viewership.

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