
 Happier with Gretchen Rubin A Little Happier: Surprise: Gossip Can Be Good for You
 Nov 3, 2025 
 Gossip isn't just idle chatter; it plays a significant role in human communication. It can strengthen social bonds and foster cooperation by increasing oxytocin levels. While often viewed negatively, much of what we share might actually be neutral and beneficial. This discussion sheds light on when gossip can be harmful versus when it can create deeper community connections. A fresh look at gossip reveals its potential to enhance our lives! 
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Gossip's Social Benefits
- Gossip is a ubiquitous social tool that helps people feel closer and understand community values.
 - Gretchen Rubin notes gossip raises oxytocin and often aids cooperation rather than only harming reputations.
 
Most Gossip Is Not Malicious
- Most gossip is neutral and newsy rather than negative.
 - Only about 15% of gossip involves negative judgment, so its harmful form is relatively limited.
 
Gossip Triggers Positive Biology
- Engaging in gossip increases oxytocin, linking it to pleasure and cooperation.
 - Gretchen Rubin points out gossip triggers biochemical rewards that promote positive social bonds.
 



