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Content Inc. - The Podcast
John Mulaney vs. Louis CK: Choose Your Content Business Model (417)
Oct 23, 2023
Guests John Mulaney and Louis CK have different content creation models. Joe breaks down their differences and how content entrepreneurs need to choose to be successful.
05:44
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Quick takeaways
- Lulu offers content creators the opportunity to monetize their work by turning it into printed books.
- Content creators must choose between prioritizing broad reach or a robust business model built on customer data and direct sales.
Deep dives
Monetizing Content through Book Publishing with Lulu
Lulu offers content creators the opportunity to publish their content as books, which is one of the most profitable ways to monetize their work. With a free account on Lulu, creators can easily turn their content into printed books. This eliminates the need for coupon codes and allows creators to earn more. By leveraging the popularity of books and the ease of publishing through Lulu, content creators can tap into a lucrative revenue stream.
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