The Art of Selling Online Courses $100K course sales in 30 Days (Complete Breakdown) - With Lindsay McMahon
Feb 6, 2025
Lindsay McMahon, CEO of All Ears English, reveals how she skyrocketed her course sales to $100,000 in just 30 days. She shares her strategic shift from random launches to structured monthly promotions and quarterly flash sales. Lindsay discusses the challenges in the ESL market, the significance of comprehensive sales pages, and her strategies for cleaning up email lists and refining video sales letters. With a focus on diversifying income through courses and a popular podcast, she highlights the importance of adaptation in today's online education landscape.
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Diversify Revenue
- Diversify revenue streams to protect against market fluctuations.
- Explore options like licensing, ads, corporate partnerships, and apps.
Post-COVID Slump
- The online course market experienced a post-COVID slump around 2022.
- Increased competition and decreased demand contributed to this downturn.
Systematize Launches
- Systematize your launch schedule with monthly live promotions and quarterly flash sales.
- Delegate tasks like sales page creation to free up time for strategic activities.