Decoder with Nilay Patel AI is on a collision course with the music industry. Reservoir's Golnar Khosrowshahi thinks there’s a way through it
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Oct 31, 2023 Golnar Khosrowshahi, Founder and CEO of Reservoir Media, discusses the evolving music industry, emphasizing a shift towards viewing songs as assets. She tackles the impact of generative AI on copyright laws and the challenges it presents for artists. The conversation dives into Reservoir's innovative approach to acquiring established music catalogs for financial stability, and how viral trends shape revenue generation. Golnar also highlights the delicate balance between technological advancement and fair compensation for creators in this rapidly changing landscape.
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Acquisitions over Discovery
- Reservoir Media acquires existing music catalogs instead of discovering new artists.
- This strategy mitigates risk and focuses on enhancing the value of existing intellectual property.
Music as Annuities
- Private equity firms view music catalogs as annuities with dependable cash flows.
- This perspective is driven by compelling growth and monetization data in music.
Art as Asset
- The commodification of art, where creative works are seen as assets, can be heartbreaking for artists.
- However, it's also positive to see creators recognized for their work's longevity.
