How I Built This with Guy Raz
Kickstarter: Perry Chen
Jul 31, 2017
Perry Chen, co-founder of Kickstarter, shares his unconventional journey from working in the stock market to founding Kickstarter. He discusses the challenges they faced, meeting co-founders, and building the company amidst competition. The podcast also features how Kristel Gordon invented a solution for stuffing a duvet into its cover.
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Quick takeaways
- Kickstarter took eight years to develop and became profitable within the first year, enabling creators to bring their ideas to life.
- Despite lacking coding experience, the Kickstarter co-founders persevered, learning and understanding the technical aspects of building a website.
Deep dives
The Slow and Steady Journey of Kickstarter
Kickstarter took eight years to go from an idea to a reality. The co-founders spent years refining the concept before the website went live, with a small amount of money and no coding knowledge. They focused on building an open platform where anyone could raise funds for their creative projects. Kickstarter steadily gained traction, with a variety of projects being funded, from films and albums to school plays and residencies. The company became profitable within the first year and has now helped raise over $3 billion in pledges. Kickstarter's success lies in enabling people to bring their ideas to life and providing an alternative funding source in creative fields.
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