In Before The Lock cover image

In Before The Lock

πŸ”“ 106: The Golden Hoodie

Mar 5, 2024
Brian and Erica delve into customer awards programs, the importance of aligning awards with customer benefits, and the value of meaningful recognition. They discuss running award programs annually to maximize impact and engagement, emphasizing consistency and clarity. The podcast also explores the complexities of submitting and judging awards, selecting merchandise vendors, and creating humorous items like a golden hoodie.
01:38:38

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Quick takeaways

  • Clear submission criteria ensure deserving winners
  • Relevant award categories reflect excellence diversity

Deep dives

Establishing Awards with Clear Instructions and Criteria

For effective awards programs, clear instructions and submission criteria are essential. Submissions should require substantial content, such as narratives, files, or videos, to assess deserving winners. Judging based on thoughtful submissions ensures the quality and authenticity of the selection process, preventing superficial nominations or biases from influencing outcomes.

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