Navigating the Complexities of Award Programs

The chapter explores the impact and potential challenges of award programs, emphasizing the necessity of clear strategies and goals to avoid pitfalls. It delves into how awards can sometimes overshadow genuine community engagement efforts and discusses the importance of upholding integrity against internal politics. Emphasizing the value of aligning awards with customer benefits and promoting purpose-driven projects, the discussion underscores the need for meaningful recognition beyond popularity-based awards.