
The Best One Yet
đââď¸ âGwyneth goes to Tarjayâ â Goopâs hot pivot. Netflixâs LA movie theater. Cruiseâs robotaxi brake.
Nov 10, 2023
Actress and founder of Goop, Gwyneth Paltrow, talks about Goop's risky move to partner with Target. Netflix's renovation of the historic movie theater and Cruise's self-driving startup's handling of a recent mistake are also discussed.
21:50
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Quick takeaways
- Netflix renovated the historic Egyptian theater for movie premieres, generating positive PR.
- Cruise's mishandling of a self-driving car accident highlights the importance of transparency and effective response in crisis situations.
Deep dives
Netflix rescues historic Egyptian theater in Hollywood
Netflix has recently reopened the Egyptian theater in Hollywood after a three-year renovation. The Egyptian theater, known for inventing the red carpet and movie premieres, is a Hollywood historical landmark. Netflix plans to premiere its own movies at the theater, giving their films the big celebratory premiere moment that Hollywood talent craves. Additionally, the theater will show classic cinema to the public on weekends, consistent with its nonprofit mission. Netflix's move not only preserves an emotionally important landmark but also generates significant PR, making the company look like a hero.
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