The Marketing Millennials SPECIAL SERIES: Our 2025 Marketing Predictions (I Think Jay May Be a Psychic) | Bathroom Break #34 🚽
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Dec 16, 2024 As the year wraps up, two marketers share tantalizing predictions for 2025. Edutainment is set to soar, especially on platforms like LinkedIn. Meanwhile, niche podcasting is predicted to flourish, capturing a growing audience. They also explore the quirky correlation between pickleball and pickle consumption, bringing humor into their insights. The shift toward intimate marketing events and the rising importance of creativity in the age of AI add depth to their forecasts, making it an intriguing discussion.
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Edutainment Content
- Create edutainment content, which blends education and entertainment.
- This engaging format is predicted to outperform traditional white papers and guides, especially in B2B.
Niche Podcasting
- Podcasting continues to rise, with over half of adults now listening.
- Niche podcasting presents a significant opportunity due to high listenership and low active podcast numbers.
Intimate Events
- Focus on smaller, more intimate events, both virtual and in-person.
- These targeted events foster stronger connections and provide more value than large, broad events.