

The Awards Season Awards: Which Oscars Campaigns Worked (and Didn’t)
Mar 1, 2024
Join Matt and guest Michael Schulman as they dissect the Oscars campaigns of 2024, awarding best and worst campaigns. They discuss campaign narratives, misfires, stunts, and overall winners. Dive into the world of Oscars campaigning with insights on strategies, marketing tactics, stunts, sponsors, and rising stars in the industry.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 5min
Oscars Campaign Strategies: Robert Downey Jr. vs. Ryan Gosling
05:19 • 16min
Innovative Marketing Tactics in Film Campaigns
21:26 • 4min
Intriguing Oscars Campaign Stunt and Sponsor Highlights
25:32 • 2min
Barbie Film Campaign and Oscars Buzz
27:16 • 7min
Exploring Oscars Campaigns & Rising Stars in Award Season
34:11 • 2min