16min chapter

The Town with Matthew Belloni cover image

The Awards Season Awards: Which Oscars Campaigns Worked (and Didn’t)

The Town with Matthew Belloni

CHAPTER

Oscars Campaign Strategies: Robert Downey Jr. vs. Ryan Gosling

Analyzing the contrasting campaign strategies of Robert Downey Jr. and Ryan Gosling for the Oscars, highlighting Downey's charisma, humor, and past nominations as key advantages. The chapter delves into the dynamics of Oscar campaigning including anonymous ballots, personal grudges, and the impact of slogans in film campaigns, offering insights into successful and unsuccessful approaches.

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