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"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition

Unlocking Scalable Growth on YouTube | Jamie Rawsthorne, The YouTube Views Machine

Mar 26, 2024
Jamie Rawsthorne, former Zac and Jay show member turned YouTube strategist, discusses viral videos, monetization, and growth tactics. From 400k views in a month to YouTube's future, he shares insights on creating engaging content, optimizing titles, and exploring business opportunities on the platform.
50:59

Podcast summary created with Snipd AI

Quick takeaways

  • YouTube content has shifted towards bigger ideas and requires consistency for audience growth.
  • Monetization on YouTube is challenging; creators juggle engagement, brand deals, and revenue streams.

Deep dives

Evolution of YouTube Content

YouTube content has evolved over the years from simple vlogs to idea-based and bigger content. The trend shifted towards bigger ideas but still requires consistency to build and maintain an audience.

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