Property Management Business

59. Focus on Opportunities Over Goals: Stop Getting Sucked into the Day-to-Day with Pablo Gonzalez of Venoroo

Sep 23, 2025
Pablo Gonzalez, founder of Vendoroo, an AI-driven maintenance coordination platform, dives into the transformative power of technology in property management. He discusses how AI can liberate property owners to focus on strategic growth rather than day-to-day tasks. Marc shares insights on embracing legislation as an opportunity for competitive advantage, the importance of measuring success through leads rather than perfection, and how creating downtime fosters better decision-making. Get ready to rethink your approach to property management!
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ANECDOTE

Turning A Dusty Checkout Into A CEO Lesson

  • Marc describes driving across town to check out dusty mini-storage doors and feeling that the task wasted his CEO time.
  • That moment triggered hiring decisions framed by how to pay for new staff and scale revenue.
ADVICE

Hire With A Revenue Payback Mindset

  • Do hire people only when you plan how the company will generate the money to pay them.
  • Focus hiring decisions on whether the new role will move the revenue needle, not just replace your time.
INSIGHT

Read Outside Your Industry Daily

  • Marc reads the Wall Street Journal daily to get ideas from outside property management.
  • Cross-industry inputs generate unconventional tactics that scale his business.
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