How I Built This with Guy Raz How I Built Resilience: Live with John Foley
Jul 18, 2020
John Foley, the founder of Peloton, shares insights from navigating the booming fitness landscape during the pandemic. He discusses the surge in demand for Peloton bikes and the challenges of adapting supply chains while ensuring safety. Foley emphasizes the resilience required in entrepreneurship, especially in creating hardware. He also reflects on the emotional complexities of leadership amid growth, and touches on the influence of the pandemic on education and personal development.
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Unexpected Surge
- Peloton saw a surge in demand, not before the pandemic, but when its impact became clear around March 12-13.
- This surge, unlike typical holiday sales spikes, was unexpected and happened during a period where sales usually decline.
Preparedness and Adaptability
- Peloton's prior investments in growth and a resilient, entrepreneurial team helped them handle the unexpected surge in demand.
- Despite the challenges of working from home and an exploding business, the team's response was described as "weirdly fun".
Logistical Adaptations
- Peloton adapted its logistics to ensure safety during the pandemic by implementing threshold deliveries.
- They created online tools to guide users through setup, reducing in-home contact.