Salesforce+ has driven $600M in pipeline?! (Bonus Episode)

Colin Fleming, EVP of global marketing at Salesforce, discusses the success of Salesforce+ driving $600M in pipeline growth with shows like Pivot and EcoPrenora. They explore how owned media impacts engagement and revenue, highlighting the importance of diverse content strategies for building trust. The podcast also covers creative strategies for audience engagement, sustaining continuity in content production, and leveraging data for sales success.