ChinaTalk Mechanical Keyboards in China （中文版）
Feb 12, 2023
In this engaging chat, Simba Hua, the founder of Meletrix, dives into the booming world of mechanical keyboards. He shares fascinating insights about why custom keyboards are becoming a passion for many, and the unique challenges of navigating China's keyboard supply chain. The discussion highlights the rising keyboard culture in China, showcasing a diverse community of enthusiasts and the shift in consumer preferences. From aesthetics to functionality, Simba offers a taste of how innovation and personalization are steering the future of this vibrant industry.
AI Snips
Chapters
Transcript
Episode notes
Origin Story
- Simba Hua, founder of Meletrix, started as a keyboard enthusiast.
- He began designing keyboards after realizing no existing product met his needs.
Keyboard Customization
- The rise of custom mechanical keyboards isn't solely due to sound, feel, or functionality.
- It's about personalization and expressing individuality.
Company Locations and Supply Chain
- Meletrix's marketing and design headquarters are in Wuhan, while overseas operations and production are in Shenzhen and Dongguan.
- This setup leverages Guangdong's concentrated supply chain.