103 - Email Marketing Like a Pro — with Tarzan Kay

Tarzan Kay, an email marketing expert and course creator, shares her unique journey from jazz pianist to lawyer and finally to marketing guru. She discusses the emotional challenges of career transitions and the power of authenticity in branding. The conversation dives into practical strategies for mastering email marketing and navigating the delicate balance of self-promotion. Tarzan emphasizes the significance of understanding client awareness stages, offering insights to help connect with audiences effectively while questioning ethical marketing tactics.