
Future Ready Leadership With Jacob Morgan Inside the AI and Innovation Transformation of a 200 Year Old Railroad Company
Dec 22, 2025
Annie Adams, Chief Human Resources Officer at Norfolk Southern, shares her insights on transforming a 200-year-old railroad company. She discusses how AI powers operational excellence through innovations like digital train inspection portals and predictive maintenance. Annie reveals the strategic relocation of their headquarters to Atlanta, focusing on employee experience and collaboration. She emphasizes guiding principles such as clear communication and empathy for managing transformation fatigue, and highlights their commitment to embedding innovation in the company culture.
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Heritage Meets High-Tech Operations
- Norfolk Southern is a nearly 200-year-old freight railroad that operates across 22 states with ~20,000 employees.
- The company combines deep history with modern tech to move essential goods and reduce environmental impact.
Bring People And Tech Together
- Elevate transformation by combining people, process, and technology under focused leadership.
- Put HR, IT, and communications at the table to drive organization-wide change.
Relocating Headquarters To Attract Talent
- Annie led the relocation and consolidation of Norfolk Southern's headquarters to Atlanta in 2018.
- The move combined talent strategy with designing a new future-ready corporate HQ.
