Beyond B Corps + 10 Principles of Next Economy Enterprises (Part 2, w/Kevin Bayuk)

In this book, Frederic Laloux explores the evolution of organizational models through history, identifying five stages of development: Red, Amber, Orange, Green, and Teal. The Teal stage, which is the focus of the book, is characterized by self-management, wholeness, and evolutionary purpose. Laloux provides detailed case studies of pioneer organizations that have adopted these principles, demonstrating how these new models can lead to more soulful, purposeful, and productive organizations. The book also discusses the broader implications of these changes, including potential shifts in consumerism, monetary systems, and global communities.

This book delves into Patagonia's unique approach to business, emphasizing environmental and social responsibility. It explores the company's values, decision-making processes, and commitment to creating a positive impact. The authors share their experiences and insights, offering valuable lessons for other organizations seeking to integrate purpose into their operations. The book highlights Patagonia's journey, from a small climbing equipment company to a global brand, showcasing how a strong culture can drive both business success and positive change. It emphasizes the importance of aligning business practices with core values and the long-term benefits of prioritizing sustainability and social responsibility.