Beyond the B: Latest on the B Corp Movement

People & Planet First is a global, participatory verification system designed for enterprises that put purpose ahead of profit. In this episode, Rebecca Dray breaks down the five core standards, why the badge is gaining traction, and how it complements the B Corp movement. If you're a B Corp or values-led business looking for a way to signal deeper structural commitment, this conversation is a helpful starting point.View the show notes: https://go.lifteconomy.com/blog/people-planet-first-verification-a-primer-for-b-corps-w/-rebecca-drayUnlock your free B Corp Values Assessment—plus tips and insights to help your business grow. https://go.lifteconomy.com/b-corp-newsletter

This episode takes listeners inside the latest B Corp updates—Version 2.1, the new five-year certification cycles, and the EU’s Empowering Consumers for the Green Transition (ECGT) regulations. Ryan and Emmy unpack what these changes mean for both new and existing B Corps, and share candid reflections on how to navigate the transition. It’s an informative, unfiltered look at what’s new, what’s confusing, and what’s next for the movement.View the show notes: https://go.lifteconomy.com/blog/mailbag-v2.1-5-year-certification-cycles-ecgt-moreUnlock your free B Corp Values Assessment—plus tips and insights to help your business grow. https://go.lifteconomy.com/b-corp-newsletter

Many purpose-driven businesses say they value inclusion—but when it comes to trans issues, most don’t know where to begin. In this candid conversation, trans organizer Benn Marine joins Ryan Honeyman and Emmy Allison to explore how B Corps can move beyond fear, “wokeness,” and silence toward genuine compassion and action. A grounded, honest look at what it takes to navigate the trans conversation in this political climate with courage and care.View the show notes: https://go.lifteconomy.com/blog/how-b-corps-can-navigate-the-trans-conversation-w/-benn-marineUnlock your free B Corp Values Assessment—plus tips and insights to help your business grow. https://go.lifteconomy.com/b-corp-newsletter

Salary negotiations can feel messy, so how do we design pay that’s fair, transparent, and free of bias? In this episode of Beyond the B, we sit down with Kate Dixon, Principal and Founder of Dixon Consulting, to unpack salary negotiation, equitable compensation design, and what the new B Corp Fair Work standards mean in practice.View the show notes: https://go.lifteconomy.com/blog/anti-oppressive-pay-designing-compensation-that-works-for-everyone-w/-kate-dixonUnlock your free B Corp Values Assessment—plus tips and insights to help your business grow. https://go.lifteconomy.com/b-corp-newsletter

The new B Corp standards (v2.1) promise to push companies beyond checklists and into real systems change—but will they deliver? In this episode, we dig into purpose governance, human rights due diligence, lobbying and tax, and the EU rules reshaping what it means to be a B Corp. Join us as we explore whether these changes mark a true shift in business—or just a different badge.View the Show Notes: https://go.lifteconomy.com/blog/can-the-new-b-corp-standards-drive-systems-change-adam-garfunkel-mike-rowlandsUnlock your free B Corp Values Assessment—plus tips and insights to help your business grow. https://go.lifteconomy.com/b-corp-newsletter

Steward ownership is emerging as a powerful step for B Corps that want to safeguard their mission beyond what the benefit corporation legal protection provides. In this episode of Beyond the B, Ryan Honeyman talks with Achim Hensen of the Purpose Foundation and Luis Duarte of Amoofy about how steward ownership can shift power dynamics, protect purpose, and build a more values-driven economy. From Patagonia to emerging startups, they explore why this model may be the “gold standard” for B Corps seeking lasting impact.View the show notes: https://go.lifteconomy.com/blog/is-steward-ownership-the-gold-standard-for-b-corps-w-achim-hensen-luis-duarteUnlock your free B Corp Values Assessment—plus tips and insights to help your business grow. https://go.lifteconomy.com/b-corp-newsletter

In this episode, we dive into the Environmental Stewardship and Circularity (ESC) Impact Topic of the new B Corp standards (v2.1) with Brigitta Nemes, the sustainability expert who led their development over the last few years at B Lab. We discuss why environmental stewardship was separated from climate action, how the new standards balance rigor with accessibility for small businesses, and what true circularity means beyond just recycling. Brigitta also shares behind-the-scenes stories of the tensions in creating the new standards.View the show notes: https://go.lifteconomy.com/blog/new-b-corp-standards-environmental-stewardship-circularity-w/-brigitta-nemesUnlock your free B Corp Values Assessment—plus tips and insights to help your business grow. https://go.lifteconomy.com/b-corp-newsletter

What does it mean to build a truly fair workplace—and how do the new B Corp standards define it? In this episode, we’re joined by Bernard Gouw, Senior Manager of Social Standards at B Lab, to explore the Fair Work topic. Bernard unpacks how the new requirements balance ambition with flexibility, from family living wages and collective bargaining to pay transparency and stakeholder engagement. He also reflects on the hard tradeoffs, why some outcomes are prioritized over others, and what he believes is the single most powerful lever for change.View the show notes: https://go.lifteconomy.com/blog/new-standards-unpacking-fair-work-w-bernard-gouwUnlock your free B Corp Values Assessment—plus tips and insights to help your business grow. https://go.lifteconomy.com/b-corp-newsletter

In Part 3 of our “Are B Corps Too Woke?” series, we sit down with Annie Korver and Hayley Roulstone from Rise Consulting, an Indigenous-owned firm advancing Truth and Reconciliation in Canada. Annie and Hayley offer a powerful invitation to center rights-holders, not just stakeholders, and to embrace a relational approach to impact rooted in trust, reciprocity, and lived experience.View the show notes: https://go.lifteconomy.com/blog/are-b-corps-too-woke-part-3-annie-korver-hayley-roulstonePart 1 w/ Raj Aggarwal: https://go.lifteconomy.com/blog/are-b-corps-too-woke-part-1-raj-aggarwalPart 2 w/ Nathan Stuck: https://go.lifteconomy.com/blog/are-b-corps-too-woke-part-2-nathan-stuckUnlock your free B Corp Values Assessment—plus tips and insights to help your business grow. https://go.lifteconomy.com/b-corp-newsletter

In this three-part series, we examine the B Corp community’s evolving relationship with justice, equity, diversity, and inclusion (JEDI)—celebrating progress and grappling with uncomfortable truths.In Part 2, we’re joined by award-winning B Corp leader, educator, and author Nathan Stuck to explore the complex intersection of business, purpose, and politics in today’s polarized climate. In this episode, he offers insight into the ongoing conversations around DEI and urges a return to outcome-driven work over performative gestures.View the show notes: https://go.lifteconomy.com/blog/are-b-corps-too-woke-part-2-nathan-stuckPart 1 w/ Raj Aggarwal: https://go.lifteconomy.com/blog/are-b-corps-too-woke-part-1-raj-aggarwalPart 3 w/ Rise Consulting: https://go.lifteconomy.com/blog/are-b-corps-too-woke-part-3-annie-korver-hayley-roulstoneUnlock your free B Corp Values Assessment—plus tips and insights to help your business grow. https://go.lifteconomy.com/b-corp-newsletter