FITLETE Radio | A Personal Training News and Fitness Industry Q&A Show

EP#13 Trainer Spotlight Series: Meet Bryan Fitzsimmons

Feb 26, 2025

Bryan Fitzsimmons is a personal trainer and nutrition coach, specializing in helping moms over 40 simplify their fitness and nutrition journeys. In this chat, he shares his journey from coaching at Get in Shape for Women to launching his own business focused on inclusivity and realistic health solutions. He recounts a humorous adventure at a drag show to illustrate the fun side of fitness. Bryan also delves into effective client engagement strategies, the influence of social media on training, and the importance of authentic coaching in an evolving industry.

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ANECDOTE

Fun Drag Show Experience

Bryan attended a drag show in San Francisco with his fiance and had a blast.
He became the drag queen's favorite person, boosting his ego and showing he's game for anything.

ADVICE

Client Attraction and Retention

Use podcasts and Facebook groups to attract clients by sharing free useful information consistently.
Retain clients by being responsive, supportive, and having regular progress meetings every 12 weeks.

ADVICE

Client Assessment and Goals

Assess clients by having them perform basic movements and asking about pain or injuries.
Address goals with calorie management, strength training, and focus on recovery factors like sleep and hydration.

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We get to know Bryan Fitzsimmons in this Trainer spotlight episode of FITLETE Radio.

GEORGE: Introduce yourself and tell us a little about what you do and your background.

Hey I am Bryan!, So as far as education goes, I'm going to forget, like I've done a bunch of certifications as I'm sure many of your guests have, but I've been coaching and personal training, nutrition coaching since 2015 for mostly moms over 40. I started at a place called Get in Shape for Women that was basically like Curves and I absolutely loved it. And then I transitioned to a gym that specifically catered to the 40 plus population. So I got to work with a bunch of people, men, women, and everything in between for, uh, what was it? Seven years. And in that time I got certs like, uh, PPSC, pain-free performance. Uh, what else? Uh, precision nutrition level one. Uh, those are the big ones. Oh, CSCS. So certified strength and conditioning coach, uh, specialist. Uh, and then recently I got a menopause coaching certification with Girls Gone Strong, which is probably like the big one that I talk about because that's pretty much my clientele is like that area of life. So I love riffing on stuff like that and talking about solutions and best practice and things like that. So yeah, that's pretty much that as far as like education goes. And then as far as business, I catered my business. When I went out on my own, I'm like, I'm going to serve the people that I'm used to serving, that I'm best at serving. That is the mom's 40 plus population. And my whole company is based on making it simple because they have been completely screwed over the past 20, 30, 40 years by marketing and a bunch of BS. So my goal is to simplify everything, make it realistic and let them hit and allow them to hit their goals in a way that doesn't feel like it's some gigantic grind, which unfortunately is like the norm right now... read full trascript at https://thisweek.fitletes.com/

Want more Bryan Fitzsimmons in your life? You can find’em here:

visit: https://www.facebook.com/groups/fit40family/

Podcast:

Instagram: https://www.instagram.com/bryan_fit40/

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