Kickoff Sessions #193 Justin Welsh – How to Build a Thriving Creator Business
95 snips
Dec 13, 2023 
Justin Welsh, a diversified solopreneur who built his one-person business to $5M in revenue, breaks down the significance of creating a safety net through skills and knowledge. He discusses aspects of creating offers, pricing, content, feedback loops, integrating AI, and what he looks for in great selling. The podcast also explores embracing passions, finding balance, feedback, and the importance of positioning and building a supportive network.
AI Snips
Chapters
Transcript
Episode notes
Safety Net Before Leap
- Build a safety net of skills and knowledge before quitting your job.
- Aim for 60-70% of your current income with your side hustle before making the leap.
Embrace Passions, Frontload Hard Work
- Solopreneurship involves embracing passions, spending more time with family, and doing less of what you hate.
- Frontload the hard work, setting up systems and processes early on to create more freedom later.
Focus on Existing Products and Audience Needs
- Justin Welsh hasn't built a new product in two years, focusing on existing products and audience engagement.
- His new Creator MBA program addresses audience demand for monetization strategies.