Staff-less Gym Model with Iron 24's Marty Flanagan

Marty Flanagan, Brand President of Iron 24, discusses their staff-less gym model, highlighting its attractive profit margins by minimizing payroll costs. They explore the distinctions between high-end health clubs and budget-friendly gyms, and the rise of boutique fitness. They also discuss their zero staff gym model, fitness and recovery options, franchise pricing, and marketing strategies. Financial aspects of opening a gym and the potential role of technology in the industry are also covered.