Peter Lohmann's Podcast A Family-Run Property Management Powerhouse with Taylor Haas
Jul 10, 2025
In this engaging conversation, Taylor Haas, the President of Colorado Realty and Property Management, Inc., shares insights from running a thriving family-operated property management firm. They delve into innovative marketing strategies, the balance of hybrid work models, and the significance of effective communication. Taylor discusses adapting to market shifts, managing client dissatisfaction, and the role of technology in enhancing operations. He also offers a glimpse into his coaching of young athletes, emphasizing the importance of life experiences and wellness.
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Saving Churn with Portfolio Switches
- Track unhappy clients using an 'at risk' list to give them extra attention.
- Offer to switch portfolios within your company to save about 60% of unhappy clients from leaving.
Hybrid Departmental-Pod Structure
- A hybrid departmental structure combines departmental cohort days with portfolio teams.
- Teams include leasing, maintenance, and accounting reps working closely on the same property portfolio.
Streamlined Phone System Setup
- Use a basic phone tree with options for business development, Spanish speakers, or general inquiries.
- Never share direct phone lines; route all calls through a call center to ensure calls are answered promptly.