The Ross Simmonds Show

How Linktree Became Worth $1.3B: A Product-led Marketing Case Study

Oct 12, 2023
Discover the game-changing product-led marketing strategies that propelled Linktree to success, including the use of user feedback, freemium pricing, organic marketing through word of mouth, network effects, and educational content. The podcast also explores the challenges faced by creators and the importance of Linktree in linking platforms. Additionally, it discusses the birth of Linktree and the significance of innovation, user feedback, strategic partnerships, monetizing passions, and tapping into viral loops and network effects.
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