Wealthy Way

He Made $7,000,000 In One Month (And It Was A Nightmare)

15 snips
Dec 3, 2025
In this engaging discussion, Cole Gordon, a sales and recruiting entrepreneur, shares his remarkable journey of scaling a business to $7M a month within just one year. He reveals the challenges of high revenue generating stress and profit margins. Topics include shifting focus from B2C to medical clinics, the struggle of too many initiatives, and the importance of unique content creation. Cole also highlights practical tactics for scaling businesses and shares insights on emerging investment strategies amidst market shifts.
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ANECDOTE

Rapid Growth That Burned Out

  • Cole Gordon scaled from ~$100k/month to $2.5M/month in a year, then to $7M in January 2024 by adding a medical clinic division.
  • He found the $7M month came with triple the stress and nearly the same net profit as a year earlier, so he stepped back.
ADVICE

Pace Ideas To Match Team Bandwidth

  • Give ideas to your company at the rate the company can digest them and avoid launching five initiatives at once.
  • Hire or assign key operators so each new initiative has a single accountable leader before scaling.
INSIGHT

Change One Variable At A Time

  • When starting a new business, change only one major component: either the product or the customer acquisition method.
  • Keeping one element static reduces complexity and speeds validation.
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