gtmPRO

#28: The Final Outbound Chapter: Sales Success with Kyle Norton

Jun 7, 2024

Join Kyle Norton, CRO at Owner.com, as he shares insights on sales skills, technology, and managing sales teams in high-pressure environments. Learn about optimizing sales strategies, prospecting tactics, and the role of RevOps in driving sales success.

57:46

Episode guests

Kyle Norton

AI Summary

Highlights

AI Chapters

Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Master go-to-market discussions for sales success in the boardroom.

Efficient prospect engagement through CEO connections and tailored messages.

Deep dives

Unique Challenges Faced by Revenue Leaders at B2B Companies

Addressing the podcast's focus on the challenges experienced by revenue leaders at B2B software and services companies with revenue under $50 million, who are often in a unique position straddling between small and large organizations.

Effective Cold Outbound Sales Approach

01:13

Data-Driven Customer Targeting and Scoring

01:02

Utilizing Relationship Mapping for Strategic Introductions

01:17

Intro

4min

Navigating Sales Journey and Outbound Strategies

20min

Optimizing Sales Strategies with Ideal Customer Profile (ICP) and Incentive Alignment

16min

Effective Prospecting Strategies in Sales

7min

Strategies for Non-Cold Prospecting and Relationship Building

3min

The Role and Value of RevOps in Driving Sales Strategies

3min

Sales Enablement and Understanding the Sales Team

6min

What if you could transform your sales strategy and master the art of go-to-market discussions in the boardroom? Join us as we sit down with Kyle Norton, who has successfully overtaken the challenges of high-pressure sales environments at Vision Critical, League, Shopify and Owner.com. Kyle takes us through his journey, imparting his knowledge on foundational sales skills, the power of sales technology, and the intricacies of managing sales teams through various stages of growth.

Kyle Norton on LI
How to build GTM Efficiency in SMB Sales Kyle Norton, CRO @ Owner.com
Owner.com

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.

gtmPRO

#28: The Final Outbound Chapter: Sales Success with Kyle Norton

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Unique Challenges Faced by Revenue Leaders at B2B Companies

In-depth Journey of Kyle Norton's Sales Career Progression

The Significance of High-Quality Revenue Generation and Churn Management

Strategies for Effective Prospect Engagement and Sales Enablement

Effective Cold Outbound Sales Approach

Data-Driven Customer Targeting and Scoring

Utilizing Relationship Mapping for Strategic Introductions

Remember Everything You Learn from Podcasts