The GrowthMentor Podcast
Growth, experiments, and startups with Hannah Parvaz
Mar 27, 2021
Hannah Parvaz, an expert in growth strategies for startups, shares her insights on personal passions merging with professional goals, like her dream of establishing an animal rescue sanctuary. She discusses the importance of collaboration in digital advertising and the challenges posed by iOS 14 updates for Facebook ads. Parvaz also dives into mobile app development trends shaped by the pandemic and the psychological aspects of user behavior in marketing. Her commitment to continuous learning and community mentorship highlights her dynamic approach to growth.
24:40
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Quick takeaways
- Hannah Parvaz emphasizes the importance of pursuing mission-driven projects like animal rescue, aligning personal passions with community needs.
- She discusses Curio's challenges in user acquisition and adapting marketing strategies amidst competitive pressures and changing privacy policies.
Deep dives
Exploring Passion Projects
Chana Parvaz expresses a desire to open an animal rescue center, emphasizing the importance of having a mission-driven project that aligns with personal passions. She believes that too much focus on a hobby can diminish the enjoyment it brings, yet she finds joy in learning about animal rescues. This consideration of a future endeavor reflects her commitment to giving back and supporting those in need, particularly animals suffering from trauma. Although currently based in London, she envisions her sanctuary potentially located in Spain, indicating a thoughtful approach to her ambitions.
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