How This Roofer Tripled Profit With EOS | Bill Burkhardt Jr.

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Mar 3, 2025

Bill Burkhardt Jr., co-owner of Four Seasons Kanga Roof, shares insights from his family's roofing business in Detroit. He reveals how implementing the Entrepreneurial Operating System (EOS) drastically improved their operations and profitability. Bill discusses the importance of creating maintenance programs to ensure steady business, even during tough times. He also emphasizes emotionally detaching from pricing decisions and the unique 'penny game' to engage the team. His experiences highlight valuable lessons on customer trust and resilience in the contracting industry.

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ANECDOTE

Bill's Roofing Journey

Bill Burkhardt Jr. joined his father and brother's roofing business, Four Seasons Kanga Roof, after a career in college administration.
He initially resisted roofing but realized it's a people business focused on providing solutions.

ADVICE

Implement EOS

Implement the Entrepreneurial Operating System (EOS) in your business and hire an EOS implementer.
This brings clarity, accountability, and a system for identifying and tackling issues.

INSIGHT

EOS Accountability Chart

Use the EOS Accountability Chart to define roles and responsibilities, clarifying who is accountable for specific results.
This helps separate tactical and strategic discussions, improving team engagement and communication.

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EPISODE 234: If you’re not using EOS yet, then chances are you’re missing out on a proven system to gain traction towards real results across many areas of your home improvement business.

Implementing the Entrepreneurial Operating System (EOS) is such a surprisingly simple way to break through team, process, and prioritization issues and take your business to the next level. It’s a great way to bring clarity and accountability to your team, from management all the way down to every member of your staff.

To discuss this in more detail, I’ve invited the amazing Bill Burkhardt Jr. to sit down with me on this week’s episode of The Wealthy Contractor podcast.

Bill is the co-owner of Four Seasons Kanga Roof, a family-owned roofing business in Detroit. Bill has a background in marketing, recruitment, and admissions from his career in private college prep school administration before joining the family business.

In this episode, Bill and I discuss:

How implementing EOS transformed the business operations inside Four Seasons Kanga Roof
The specific strategy that drives them to do service and repair work on top of replacement roofs
Why creating a cheap maintenance program for your clients can ensure consistent business across the board, even during hard times
Emotionally detaching yourself from pricing
Why they play the "penny game" with their team once a year

… and so much more!

If you're looking to recession-proof your business, build lasting client relationships, and drive profitability, then this is the episode for you.

Tune in now.

Key Takeaways:

Introduction (00:00)

Meet Bill (01:25)

How EOS can transform your company (06:29)

Why you need an EOS implementer (15:15)

Are you pricing yourself right? (22:11)

Why do roofers do repairs? (26:17)

Netflix for your roof? (30:39)

The importance of keeping your business recession-proof (35:07)

One last question (36:26)

Additional Resources:

⚡ Learn more about The Wealthy Contractor Success Society: https://www.TheWealthyContractor.com/SuccessSociety

⚡ Learn more about The Profit Masters: https://www.TheProfitMasters.com/

⚡ Brian’s book, The 7 Secrets To Becoming A Wealthy Contractor, is now available. Visit https://www.TheWealthyContractor.com/ for a free copy (just pay shipping).

⚡ Follow us on social media:

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The Wealthy Contractor is a podcast for home improvement professionals who want to grow their business, work less, and make more money. Follow us for more!