TAS 126 – $3.0 Million on Amazon per year selling sunglasses & building the Woodies brand with Cory Stout.

May 22, 2022

Cory Stout, founder of the successful Woodies brand, shares his incredible entrepreneurial journey from selling watches on Groupon to generating $3 million annually selling wood-frame sunglasses on Amazon. He unveils his top tips for new and seasoned sellers, emphasizes the importance of branding and storytelling, and discusses innovative marketing techniques for boosting product visibility. Cory's nomadic lifestyle reflects the freedom of running an e-commerce business, while he navigates challenges and successes with the support of his small team, including his mom.

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Intro

00:00 • 3min

From China to E-commerce: A Journey of Innovation and Challenge

02:37 • 3min

Woodies: Crafting a Unique Brand in E-Commerce

05:17 • 17min

Nomadic Entrepreneurship

22:12 • 5min

Revenue Strategies for Sunglass Brands

27:29 • 5min

Exciting Opportunities in E-Commerce Sourcing Trips

32:00 • 2min

Strategies for Selling on Amazon

33:56 • 9min

This week’s episode is a fun one. Cory Stout’s story is amazing. He’s gone from selling watches on Groupon – he sold 7,000 watches in 1 day – but what should have been cause for celebration, in fact had disastrous consequences … He’s now running the biggest wood-frame sunglasses brand on Amazon.

He has a very small team comprising, himself, his mum and a VA, Dora in the Philippines and together they turn over about $3 million per year on Amazon with a very profitable range of products.

He shares his top 3 tips for newbies, growth sellers and sellers who are smashing it as well as a cool new launch technique he’s been using recently.

Cory is hoping to come along to the upcoming India Sourcing Trip 2022. I am so excited to be invited back by Meghla as a coach this year, so please join me and dozens of other Amazon and eCommerce sellers on the experience of a lifetime in New Delhi on the 12^th to the 19^th of October 2022. Register your “obligation free’ interest by heading to www.theaustralianseller.com/india

He might also be be coming to the Amazon Collective, which is a mastermind of 6, 7 and 8 figure Amazon sellers. Regina and I are holding another! Block out the 29^th, 30^th and 31^st of July and join a small group of big Australian Amazon sellers to mastermind and take your business to the next level. International speakers, Amy Wees and Paul Barron and the bearded one Norm Farrar are flying in to participate. They’re unmissable! To learn more, and apply for a spot, head over the www.theaustralianseller.com/collective

Don’t forget to join my Facebook Group! Head over to www.theaustralianseller.com/facebook

And I am offering private coaching so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!

If you own or work for a consumer products brand and need help setting up or running your Amazon business, feel free to get in touch with me – I have a new agency, www.Amasphere.com.au – an official Amazon Service Provider.

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