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The Practice Marketing Podcast

Measure What Matters in Your Private Practice w/ Travis Robbins, PT

Mar 11, 2024
Travis Robbins, PT from Next Level PT shares insights on clinic revenue growth. Topics include focusing on essential numbers, increasing profits, and achieving success in practice. Also discussed are ways to motivate staff, track marketing efforts, monitor patient referrals, and improve evaluation attendance. The podcast highlights key metrics for practice improvement and previews an upcoming marketing event in Nashville.
42:45

Podcast summary created with Snipd AI

Quick takeaways

  • Focus on key metrics like average revenue per visit for financial health.
  • Engage patients with personalized content to increase investment in care.

Deep dives

Focusing on Revenue Monitoring and Management

Monitoring the financial health of a practice involves key metrics like average revenue per visit and cost per customer acquisition. By tracking revenue generation per full-time equivalent, clinics can optimize efficiency. Implementing bonus structures based on productivity can motivate staff and enhance overall performance.

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