Big Technology Podcast Peloton Instructor Emma Lovewell on At-Home Fitness and Stadium-Sized Rides
Dec 16, 2020
Emma Lovewell, a full-time fitness instructor for Peloton, shares her insights on the explosive growth of at-home fitness during the pandemic. She discusses how over three million users have embraced the platform, averaging 24 workouts a month, and the sense of community that has flourished online. Lovewell also reflects on her personal challenges, including balancing a family health crisis while navigating her career. Listeners will find her take on transforming fitness in the digital age and the evolving dynamics of live classes particularly engaging.
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From Kickstarter Model to Instructor
- Emma Lovewell's journey to Peloton began unexpectedly when she modeled for their Kickstarter campaign in 2012.
- Years later, after a personal upheaval and a stint at Facebook, she reconnected with Peloton, leading to her current role.
Life's Unexpected Turns
- During a challenging period in her life, including her mother's cancer diagnosis, Lovewell took over the family gardening business.
- This period of uncertainty ultimately led her back to New York and Peloton.
Virtual Connection
- Teaching virtually on Peloton initially felt surreal, with the leaderboard's names not immediately registering as real people.
- However, the strong online community and member feedback solidified the connection and highlighted the potential for virtual fitness.