Success in CPD New Zealand on the world stage

Nicola O'Vourke of Founders Advisory is optimistic about the future of fast-moving consumer goods (FMCG) in New Zealand. She believes that in the next five years, there will be significant success stories in the industry. Nicola emphasizes the importance of scaling and growing New Zealand brands globally. She highlights the need for capital, expertise, and acceleration to help FMCG startups thrive in new markets. Additionally, she mentions the value of face-to-face interactions and the energy it brings to brand building. Nicola also underscores the role of governance and advises startups to have a voice that represents the customer and consumer market orientation to create value in branded consumer businesses.