Make Things That Matter

Marty Cagan: Empowering product teams

Dec 1, 2020
Marty Cagan, a leading figure in tech product management and founder of Silicon Valley Product Group, shares profound insights on empowering product teams. He emphasizes the shift from traditional management to fostering team autonomy, enhancing innovation through diversity. Cagan critiques the limitations of the agency model in tech, advocating for integrated design in development. He also highlights the importance of user research in shaping strategies and the vital role of empowering teams for effective problem discovery, ensuring meaningful outcomes.
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