Monolithic CMS Products and Open Source CMSs and DXPs with Dan Drapeau
Aug 29, 2024
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Dan Drapeau, an expert in Digital Experience Platforms, dives into the challenging world of procurement for DXPs and open source CMSs. He discusses the critical role of past vendor experiences in decision-making and the impact of composability versus monolithic solutions. The conversation highlights the advantages of open source flexibility and the need for strategic collaboration among stakeholders. Drapeau also touches on conducting Martech gap analyses to improve customer experiences, emphasizing the importance of total cost of ownership in these evaluations.
Effective procurement for digital experience platforms requires organizations to thoroughly assess their specific needs and total cost of ownership prior to selection.
The shift towards composable architecture allows open-source solutions to better compete with monolithic DXPs by offering flexibility and lower operational costs.
Deep dives
Challenges in DXP and Open Source Procurement
Procurement departments face significant challenges when evaluating digital experience platforms (DXPs) versus open-source content management systems (CMS). Stakeholders often enter the procurement process with preconceived preferences for specific vendors based on past experiences, making it difficult to maintain an open-minded evaluation. The disparity between the features offered by monolithic DXPs and open-source solutions can lead to misaligned expectations, as they are often fundamentally different types of products. This complexity is compounded when agencies influence the writing of RFPs, potentially slanting the process in favor of certain vendors, thus limiting the scope of comparison.
The Importance of Understanding Requirements
A thorough understanding of organizational requirements is critical for effective procurement in selecting between DXPs and open-source solutions. Stakeholders must determine whether a comprehensive DXP is necessary or if a simpler CMS could suffice for their needs. This assessment should include considerations of total cost of ownership and the specific capabilities required, rather than defaulting to a monolithic solution. By examining needs capability by capability, organizations can create a more modular and cost-effective approach that may even open doors for open-source options.
Composable Architecture and Flexibility
The rise of composable architecture presents an opportunity for open-source solutions to compete with traditional monolithic DXPs. Open-source vendors can leverage the flexibility of composable systems that allow integration of various individual components, rather than being locked into a single vendor ecosystem. Educating stakeholders on the trade-offs and benefits of open-source solutions, including lower total cost of ownership and fewer upgrade cycles, is essential for fostering a favorable view among procurement professionals. Demonstrating successful case studies and offering pilot projects can further illustrate how an open-source approach can effectively meet enterprise-level needs while supporting innovation.
In this episode Karim and DXP expert Dan Drapeau discuss procurement challenges, monolithic vs. composable solutions, TCO, the role of agencies, and strategic roadmapping.
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