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Join Heyang, Yushun, and Brandon Yates as they discuss the comeback of comfy footwear like Crocs and Birkenstocks in fashion. Explore brand collaborations in China, the success of trendy partnerships, and the cultural rebranding of the Forbidden City. Dive into the resurgence of nostalgic items and functional fashion, reflecting on the cyclical nature of trends in the industry.
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Quick takeaways
- Collaborations between brands rejuvenate products and attract diverse audiences.
- Fashion trends reflect societal changes by blending nostalgia with modern comforts.
Deep dives
Resurgence of Nostalgic Products in Fashion
Old-fashioned items like vinyl records, Birkenstocks, Crocs, and Polaroid cameras are making a stylish comeback. Brands are collaborating to create unique products that appeal to a wide audience. These collaborations not only attract new customers but also reinforce brand loyalty among existing fans. The success of these collaborations lies in identifying mutual benefits for both brands and offering customers something unexpected and appealing.
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AI-powered
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Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode