Growth Mindset Psychology: The Science of Self-Improvement cover image

Growth Mindset Psychology: The Science of Self-Improvement

How to Apply Growth Mindset Thinking in Business: Matt Lerner

Sep 22, 2023
44:08
Snipd AI
Matt Lerner, expert in growth mindset and startup growth strategies, discusses how adopting a growth mindset can transform your life and business. Topics include making predictions, running experiments, embracing weaknesses, identifying and overcoming challenges in scaling operations, and learning from failures to achieve goals.
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Podcast summary created with Snipd AI

Quick takeaways

  • Adopting a growth mindset can transform your life and business by making predictions, running experiments, and embracing weaknesses.
  • Connecting with influential guests through a podcast can be surprisingly easy, leading to engaging conversations and valuable insights.

Deep dives

Identifying and addressing uncertainties in customer messaging

A company called Popsa changed their marketing messaging based on customer feedback. They shifted from using vague terms like 'fast and easy photo books' to a specific and concrete promise of 'photo books in five minutes.' This simple experiment resulted in a fourfold increase in their install rate, demonstrating the power of understanding and addressing customer uncertainties.

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