Cisco Secure‘s J. Wolfgang Goerlich: Rebuilding Trust in Security Tools
Dec 21, 2021
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H&M's Christopher Wylie and VC Roger McNamee discuss fashion's reliance on big tech giants like Facebook and Amazon. They highlight the need for the industry to reduce dependence on these platforms and regain control of their businesses. The podcast explores the impact of Silicon Valley on society, surveillance capitalism, and the challenges faced by the fashion industry. Recommendations include resisting tech dominance, collaboration across industries, and detaching from heavy reliance on technology platforms.
Fashion brands should reduce reliance on big tech for marketing.
Collaboration and innovation are necessary to counter big tech dominance in fashion industry.
Deep dives
Impact of Big Tech in the Fashion Industry
The podcast discusses how big technology companies like Facebook have impacted the fashion industry. It highlights that companies such as Amazon are actively recruiting from the fashion industry, employing data-driven strategies for trend forecasting and creation. The conversation emphasizes that tech companies influence consumer choices by leveraging data to control trends and drive purchasing decisions within the fashion sector.
Call for Regulation of Tech Companies
The podcast advocates for antitrust measures and increased regulation of big technology firms. It stresses the need to hold these companies accountable for privacy invasion, harmful content amplification, and monopolistic practices. Antitrust regulations are proposed to ensure liability for company actions, safeguard individual data rights, and promote competition by potentially breaking up these tech giants into smaller entities.
Collaboration and Innovation in Response to Tech Influence
The episode encourages collaboration and innovative responses from industries, particularly fashion, to counter the dominance of big tech firms. It suggests resisting overreliance on tech platforms by maintaining direct customer relationships and creating alternative communication channels. The podcast underscores the importance of industry voices in advocating for change, supporting regulations that preserve individual rights, and fostering cross-industry initiatives to shape a positive technological future.
Why is SIEM an area of unease for so many security officers?
To make detection and response successful, we need tools capable of upscaling the practitioners as well as equipping them to be successful. We need tools we can rely on.
In today's episode, we had an inspiring conversation with J Wolfgang Goerlich, Advisory CISO at Cisco Secure. We discussed how trust is a determinant factor in building the security tools of the future, why so many CISOs lost trust over SIEMs and what we can do to rebuild it.
Topics discussed in this episode:
Wolf's role as advisory CISO.
How we can use technology to solve business problems
How CISOs perceive SIEMs today and security monitoring as a practice
The investigative side versus the detection side of SIEMs
How the detection personas have changed with the movement to the cloud
Challenges of doing detection in the modern day
The story of when Wolf worked in an open source project
How Wolf advises CISOs on making a build versus buy decision
How detection and response will evolve in the coming years
3 pieces of actionable advice to succeed with building effective detection programs at scale
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