Seth Godin's Startup School

The ShipIt Journal

32 snips
Dec 31, 2012
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ANECDOTE

Signed Approval Stops Last-Minute Chaos

  • Seth describes forcing approvals early by having David sign a paper approving scripts, art, and sound before work began.
  • That single constraint kept the team on schedule and prevented late, disruptive changes.
ADVICE

Thrash Early, Narrow The Team Later

  • Thrash early with many voices, then progressively remove approvers as the project matures.
  • Keep late-stage decision-makers out to avoid expensive, schedule-killing changes.
ADVICE

Make Projects Finite And Owned

  • Define the project precisely, give it a firm ship date, and make one person responsible for shipping it.
  • If you can't name a date and an owner, don't call it a project or hold the meeting.
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